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25 Jul, 2023
1 min time to read

In a move to diversify its content offerings, TikTok has announced the addition of support for text posts on its platform.

Initially known for its short-form video content, TikTok later incorporated images to compete with Instagram. Now, with the introduction of text posts, TikTok seems poised to take on Twitter (now X) and Meta's Threads, offering users an alternative space to share text-based content.

Users will now see three options when opening the app's Camera page: photo, video, and text. By selecting the text option, they will be directed to the text creation page to type out their content. Additionally, creators can customize their posts by adding sounds, location tags, enabling comments, and allowing Duets.

Incorporating stickers, tags, hashtags, and background colors, users can personalize their text posts to suit their style. Similar to video and photo posts, drafts can be saved for later editing or discarded altogether.

TikTok expressed its enthusiasm for expanding content options for creators and the community through innovative tools that encourage self-expression. The platform aims to provide dedicated space for the written creativity often seen in comments, captions, and videos, now allowing text-based content to shine.

By providing an alternative option for users seeking to post text-based content, TikTok aims to capture a broader audience and compete with other popular social platforms.