Apple to introduce its Mixed-Reality Headset at WWDC

Apple’s developer conference will be a perfect moment for Apple to introduce its first major new category since ’15.

Initially the headset release has been scheduled for upcoming spring and meant as a consumer-focus launch. However, the planned introduction was recently postponed to June mainly due to remaining issues related to hardware and software. The change may have worked out for the best.

The start price for the headset is expected to be around $3000. The device is constructed from emerging technology like “pass-through cameras, in-air typing, hand and eye control and ultra-high-resolution displays”.

There is a strong opinion the headset is likely to appeal to tech fans at first not mass consumers. The shift to regular consumer will take time.

Moreover, the mixed-reality market is controversial, and some competitor have not yet succeeded much in their strategies related to virtual reality. According to Bloomberg, “Apple will need to rely on third-party developers to come up with more innovative apps and games that will make Apple’s mixed-reality products must-haves”.

So, the WWDC is a perfect venue to present the device to the public that will clear be most interested and may turn it into the mainstream.