Apple reportedly developing smart ring to compete with Samsung Galaxy Ring

In response to Samsung's upcoming Galaxy Ring, Apple is reportedly accelerating its efforts to develop a smart ring capable of tracking users' health metrics.

According to the Electronic Times, Apple sees the smart ring as a promising addition to its wearables lineup, offering a less intrusive alternative to watches and better suitability for continuous wear, even during sleep.

Industry insiders hint at the possibility of Apple's imminent commercialization of the device, citing increased patent filings and market readiness.

Meanwhile, Samsung is gearing up to unveil its Galaxy Ring at its upcoming Galaxy Unpacked event, expected in the second half of July. The Galaxy Ring is anticipated to feature blood flow measurement, ECG monitoring, sleep tracking, and remote device control and payments.

The smart ring category is currently dominated by the Oura Ring, launched by Finnish company Oura in 2015. Oura's latest iteration offers advanced health tracking capabilities, including body temperature and menstrual cycle monitoring. Recently, however, the introduction of subscription fees for access to certain measurements has been criticized by users.