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Disney is making its largest foray yet into the gaming world with a $1.5 billion investment in Epic Games, the creators of Fortnite.
This monumental collaboration aims to build an entirely new "games and entertainment universe" over the coming years, merging Disney's iconic brands with Epic's gaming foundation.
CEO Bob Iger expressed excitement about the partnership, emphasizing the potential for growth and expansion in the gaming realm. This venture will allow players to immerse themselves in content from Disney, Pixar, Marvel, Star Wars, Avatar, and more within Epic's Unreal Engine-powered platform.
The initiative marks a significant step forward in bridging Disney's beloved franchises with the interactive world of gaming.