Experience the magic of L'Oreal's augmented reality brow tool

Shape your brows with the new high-tech L'Oréal Brow Magic.

Introducing the L'Oréal Brow Magic, the world's first electronic brow makeup applicator that delivers almost microblading-level perfection. This groundbreaking beauty gadget was just unveiled at CES 2023 and is already making waves in the industry. Developed in partnership with tech company Prinker, a leader in non-permanent printed tattoos, the L'Oréal Brow Magic allows users to achieve professional-quality results at home with ease.

Utilizing 2,400 tiny nozzles and a printing technology that can produce up to 1,200 drops per inch, this handheld device offers consumers a precise brow shape in seconds. Not only is the L'Oréal Brow Magic the first of its kind, it is also lightweight and easy to use. L'Oréal's innovative approach to beauty technology was recognized at CES 2023 with the Innovation award.

This makeup is only temporary and can be easily removed with any product, such as micellar water. In addition, it also has the added benefit of augmented reality technology. n addition to its electronic application, this eyebrow tool also utilizes L'Oréal's Modiface AR technology to offer personalized recommendations for enhancing your eyebrows to best suit your facial features. These suggestions may include microblading, micro-shading, or filling techniques.