Americans Seek an Alternative to X—Bluesky Gains 700,000 New Users in a Week

Social media platform Bluesky attracted over 700,000 new users in the past week, according to The Verge.

With this surge, Bluesky’s audience now reaches 14.5 million, with the majority of newcomers being Americans.

Speculation suggests that many of these users joined Bluesky as an alternative to X, Elon Musk's platform, which has seen controversy, particularly due to Musk’s vocal support of Donald Trump. Fans of Taylor Swift have also been migrating away from X, citing a rise in hate speech on the platform as a motivating factor.

Bluesky is now the second most popular app in the U.S. App Store, right behind Threads, which has a much larger base of 275 million monthly users.

While Threads remains the leader, users have raised concerns over moderation issues and the recommendation algorithm, driving some to seek out Bluesky as a more appealing social platform.